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Praxisarbeit im Training

A modern training program that empowers companies and teams to communicate effectively and in a target-group-oriented manner, so that strategies and change processes are successful and implemented more quickly.

Change Communication

Change processes often fail not because of the strategy,
but rather in the communication.

 

This training teaches the principles of effective
Change communication. Participants learn how to communicate clearly.
Messages, a structured communication process and
a professional approach to criticism and emotions, changes
make more successful.

Modern training methods with software support in practical settings
Examples and exercises on dealing with critics and refusers,
ensure direct applicability within your own company context.

 

Authentic, relatable, dialogic, emotional

Teilnehmer lernen:

  • Warum Changes misslingen

  • Wie Kommunikation besser funktioniert

  • Wie Mitarbeitende erreicht und überzeugt werden

A modern training program that empowers companies and teams to communicate effectively and in a target-group-oriented manner, so that strategies and change processes are successful and implemented more quickly.

Teilnehmer können:

  • An eigenen Praxisfall arbeiten

  • Im Training konkrete Maßnahmen entwickeln

  • Erlernte Tools

    nachhaltig einsetzen

2 Days

Max. 8 people , Day 1: 9am - 6pm | Day 2: 9am - 5pm

Also available as inhouse group/team training.

(Inhouse training is worthwhile even for groups of 5 or more)

Contents

  • Stakeholder analysis

  • Identification of motivational triggers

  • Message matrix

  • Building a communication cascade

  • Developing a change story

  • Individual action plans

Target Audience

  • Managers who initiate or accompany change

  • Project managers and change managers

  • Communications and HR managers

  • Team leaders who need to communicate change to employees

  • Anyone who wants to manage change processes professionally and communicatively

Methodology

  • High training intensity
    (Input – Try)

  • Revision of a practical case study from A to Z

  • AI integration

  • Use of tools,
    like     INSIGHT ENGINE etc.

  • Individual and appreciative feedback

  • Tool-based learning

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AI connect
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APP supported
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Story-based
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practical

Modern Training Methodology
with our Insight Engine Tool

  • Concrete action plan

  • Structure the communication for the target groups.

  • Structuring of the content

  • Provides storylines, conversation threads, and inspiration

  • AI support for stakeholder analysis

  • Provides suggestions for specific communication measures

  • AI generates prompts for the implementation of appropriate communication measures.

 

The INSIGHT ENGINE web app is also available to you after the training, if desired.

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